I have a thought, an idea…

Our booth!

During Surtex I was fortunate enough to meet some of Monica Lee’s friends  from the design world.  They were all so sweet, dedicated and working tremendously hard to gain greater traction with manufacturers.  I found myself in such awe of their wonderful community and the support system they had created for each other.  At the party they were sharing stories of the days booth encounters and meetings with humor and promise.   The following days at Surtex everyone buzzed around between booths, and those not exhibiting stopped by to say “hi,” and once again I was captivated by the Designer Cheerleaders, as I’ve affectionately decided to call them.

Barbara & Monica

I have wonderful relationships with my clients (at least from my perspective!) but this experience opened me up to a new group of women that support each other on this journey in the licensing and design world.  I’m left with the feeling that I too want to be a part of this fabulous group of women…they are creative, supportive and fun!  I’m sort of on the periphery, being Monica licensing and branding agent, but I’m putting my toe in the water trying to figure out how I can become a valued member of this awesome group.

LIGHT BULB – Some of Monica’s friends were asking me questions about licensing, certain manufacturers and building a brand.  And we all know how I love to build a brand…so I’m hoping I can contribute to this super group by answering a question a week about branding, licensing or merchandising.  Heck, I have, wait, don’t want to say how many years (!) of experience so bring it on…let me help, if I can.

xoxo

Suzie